I am so glad that this Los Angeles native took the big risk and branched out on her own in 2003.

Keemia Ferasat, the creator of “Keemia“, launched her very first collection in March of 2004 after studying in Paris. Since then, she has never looked back.

Ferasat has the remarkable talent of understanding the female body. Her collections are always flirty, girly-pretty and romantic in every way. Her collections consist of simple and workable neutral color palettes and she drapes and pleats her way to perfectly fitting frocks.

Shown here is a dress from her Summer 2008 collection and the peacock feather detail is discrete yet bold. I need to get my hands on this one.

Sunny Shum, Your Industry Insider