San Francisco-based retailer Banana Republic, part of Gap has matured as it celebrates 3 decades of style in the apparel business.

BR is known for their sophisticated and affordable sportswear and career clothing. Over the last couple years, the collections have morphed and this fall, they have updated some of the classic pieces in limited editions under the Monogram label.

In efforts to entice customers to come take a look at the new collection and the new look, they are offering an additional 30% off selected regular priced merchandise online and in stores until August 27th, 2008.

Thanks for the savings! Both my boyfriend I purchased new trench coats today. Happy Anniversary Banana Republic.

Sunny Shum, Your Industry Insider