What do you find at the end of a denim rainbow? A bunch of colored jeans of course!

You had to have seen this coming. First came the white jeans for Spring 08, followed by the black jeans for Fall. Now for Spring/Summer 2009, jeans are popping out in all colors of the rainbow.

Levi’s, as part of their 2009 spring/summer collection, will be releasing the 501 “Colored” pack. The pack will consist of six different colors: blue, yellow, green, white, red, and grey; each featuring contrasting white stitching.

If this wasn’t cool enough, they are smartly packaged in a paint can. Watch for their arrival at your nearest Levi’s retail store.

Sunny Shum, Your Industry Insider

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