I found this really neat site and I had to share. New York menswear designer Patrik Ervell launched the coolest on-line shopping site. One of the major reasons why I enjoy on-line shopping so much is because I am able to view snapshots of collections at such a fast rate and in it’s entirety.

Ervell has just made the shopping experience that much more fun by bringing his lovely gent to life. He shows his pastel spring/summer 2010 collection with a dashing virtual model that moves and fidgets with his clothes. You actually get to see how the clothing moves and fits on the body.

This e-commerce site is must see. www.patrikervell.com

Sunny Shum, Your Industry Insider